Coast to Coast Boating in Morriset has developed a thriving marine retail and service business over the last five years having relocated from nearby Rathmines near Lake Macquarie. Starting out with two outboard brands, it became clear over time that this outboard combination didn’t suit the local customer base so a meeting with Yamaha was arranged.

“We are a growing business and needed to take on a brand name of outboard that has a broad range of the 2 stroke, HPDI and 4 stroke outboards that Yamaha offers,” said Coast to Coast Managing Director, Mark Durnian.

“We had customers asking for Yamaha by name and we were limited only to 4-stroke engines from our original suppliers. Yamaha is the number one brand in Australia and we are dumbfounded by the customer interest since becoming a sole Yamaha dealership. They sell very well.  In fact the Yamaha brand sells itself.”

“Since signing on as an authorised Yamaha dealer, we have been delighted with the way in which Mark and his team have embraced the brand,” said Brett Hampson, National Sales and Marketing Manager for Yamaha.

“The dealership carries plenty of Yamaha stock, the Yamaha and YMF signage has gone up quickly and the positive feedback from customers has been most gratifying.”

Being a family owned and run business, the Coast to Coast Boating team are all passionate about the boating lifestyle. Most staff are boat owners in their own right; the highly skilled staff pride themselves on excellence, honesty and broad first hand boating knowledge which has played a major role in the sustained growth of the business.

The Coast to Coast Boating service department is a popular destination for a wide range of commercial businesses including local oyster farmers and commercial fishing on Lake Macquarie through to the Hunter Region and Port Stephens. Highly qualified technicians and the latest engine diagnostics and tooling ensure the ongoing quality of their service reputation. 

“We have managed to achieve our growth through friendly, helpful service to all who come to our business,” said Mark.

“Our customer base comprises lots of recreational family anglers, plus skiers and a good number of commercial customers.  The oyster farmers are very happy about our switch to Yamaha as the Yamaha brand is the premier and trusted brand amongst commercial operators Australia wide.”

“Our staff give 100% to every customer whether it be a large or small sale or enquiry. Our skilled technicians allow us to undertake the majority of our projects in-house with everything from stainless steel fabrications to electronics fit-out.”

Along with offering the complete range of dependable Yamaha 2-stroke, high-technology 4-stroke and high pressure direct-injection VMAX 2-stroke outboards, Coast to Coast Boating also stock Blue Fin Boats plus other leading marine brands of electronics, accessories and insurance.

Yamaha outboards are available through an Australia-wide network of authorised Yamaha outboard dealers.  All Yamaha 4-stroke outboards are supported with a full 4-year manufacturer’s warranty and all 2-stroke outboards are backed by a 3 year warranty – standard conditions apply.

For further information on this story contact:

Brett Hampson
National Sales & Marketing Manager
Marine Products

Tel (07) 3906 7000
Fax (07) 3906 7099
www.yamaha-motor.com.au